TRT March GM Meeting

On March 12, TRT held a general managers' meeting at its member company, BERNSTEIN Safe Solutions (Taicang) Co., Ltd.,
Firstly, Mr. Jan Assmann, General Manager of BERNSTEIN Safe Solutions (Taicang) Co., Ltd., delivered a welcome speech. BERNSTEIN is not only a global industry leader in safety switches, enclosures, and sensors. Currently, Bernstein China is fully committed to advancing its 2026 strategic plan, dedicated to rewarding its partners with smarter and safer products through its “next” sustainability development philosophy.
In today’s fast-paced and dynamic business environment, companies face constant challenges and increasing competition that disrupt traditional ways of doing business. Particularly in the Chinese market, local competitors have strengthened their capabilities by utilizing innovative technologies in product development, quality, and customer service. The central theme of this conference was “The Best Offense is a Strong Defense: Enhancing and Defending Value in a Competitive Landscape.” We were honored to have Ms. Mira Lioleva, Management Consultant & Head of Leadership & Organizational Advisory of Mercuri Urval Greater China, as our keynote speaker. She provided an in-depth analysis of how companies can build competitive advantages that are difficult to replicate.
This session explores unorthodox strategies for B2B companies to create, deliver, capture, and defend value to stay competitive. We will delve into the skills needed to craft a compelling value proposition that can propel a new business model to scale, attract customers, and create lasting competitive advantages.



